Greater exposure means an increase in sales.Īnother benefit is, you are able to utilize the unique features offered by each of the channels you sell on. For one, you are able to widen your reach. Selling across multiple e-commerce channels, such as Amazon and eBay, offers many advantages to sellers who are looking to increase their online sales revenue. What Are the Benefits of Multi-channel Selling? On the other hand, if you are an online seller to begin with, implementing PayPal integration on eBay or Amazon’s payment gateway eliminates the need to spend time getting online to take care of payment-related tasks, such as currency conversions. Tapping into eBay and Amazon’s payment schemes makes it easier to get your online store up and running and increase your revenues. If you are a brick-and-mortar retailer looking to scale into e-commerce, you will be encountering challenges like PCI DSS compliance and security concerns. eBay has around 182 million active users each month and about a third of them are using the mobile shopping app. Through Amazon MWS API, you can leverage mobile responsiveness to reach 76 percent of the platform's digital shoppers who are using the app on their smartphones. Both eBay and Amazon have robust apps for Android and iOS, making it easy for customers to purchase goods from their smartphones and tablets. Mobile ComplianceĬustomers’ access to mobile devices when shopping is extremely crucial, and online sellers who don’t have mobile responsiveness could lose the game. Even the best e-commerce websites cannot match the volume and marketing on Amazon and eBay, which is way more than what you pay for in these two marketplaces. So, when you list on Amazon and eBay at the same time, you will gain a clear edge over your competitors. The key benefit of using eBay and Amazon is their established user base. Multi-channel Selling: Why Sell On Both eBay and Amazon? User Base
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